Have you noticed that we live in a largely fake world? There appears to be a society wide and personal pattern of pretending. Perhaps more than ever what we are looking at or hearing may or may not be real. Inauthenticity has become an art form. “Fake news” is a real concern. We are surrounded my reposts, retweets, CGI sounds and images, chemical food and artificial products. But it's not just the media. It's in relationships too. Who people are and who they pretend to be can often be incongruent. People post on social media about their great lives meanwhile they are dangerously depressed. It’s not easy to navigate anymore. People frequently manipulate images and words but worse than that – they manipulate their own mind. And if you’re not careful they try to sell the manipulation to you. You just can’t afford to buy it. Fake is fatal.
IS CONSTANT CREATIVITY POSSIBLE IN A NOISY DIGITAL WORLD?
So much of our culture is imitation. The generic nature of franchises, sequels and stereotypes can zap us of our MOJO. It's as if creativity is a rare, weird, random trait mostly possessed by artists who are already dead. People just re-post and repeat life daily. So is the MUSE just a fleeting romantic notion or can we shack up with her as our permanent roommate. It’s not easy but luring and keeping the Muse at the kitchen table, the desk, the studio bench or the stage is possible. IT’S JUST NOT EASY. But I am doing it so I know you can too. That’s why I literally wrote the book on it. I am concerned about living in a dull world with boring repetitiveness and predictability as the conformist norm. So I need you.